Amazon GPSR compliance requires every non-EU seller to appoint an EU Responsible Person before listing products on Amazon Europe. Without one, Amazon will suppress your listings within 48 hours of detection. Eldris provides this service from £195 one-time, with your compliance certificate delivered in under 60 minutes.
What Is Amazon GPSR Compliance?
The General Product Safety Regulation (EU 2019/1020) requires a named EU Responsible Person for every consumer product sold on Amazon Europe. This person holds your compliance documentation and acts as your contact for EU market surveillance authorities.
Amazon enforces this requirement actively. Sellers without a registered EU Responsible Person face listing suppression, account restrictions, and removal from search results. The enforcement has intensified throughout 2025 and into 2026.
Who Needs Amazon GPSR Compliance?
Every seller based outside the EU who lists products on any Amazon European marketplace needs GPSR compliance. This includes UK sellers (post-Brexit), Chinese manufacturers, US brands, Turkish producers, and sellers from any non-EU country.
EU-based businesses do not need to appoint a separate EU Responsible Person. They are the responsible person by default under EU law.
The requirement applies regardless of product category. Electronics, toys, cosmetics, homeware, clothing accessories — if it is a consumer product sold on Amazon Europe, GPSR applies.
What Happens Without Amazon GPSR Compliance?
Amazon's enforcement follows a clear pattern. First, you receive a compliance notification requesting EU Responsible Person details. If you do not respond, your affected listings are suppressed — typically within 48 hours.
Beyond Amazon, customs authorities can seize shipments lacking EU Responsible Person documentation. Fines for non-compliance reach up to €100,000 per member state. Your products become unsellable across the entire EU single market.
How to Get GPSR Compliant for Amazon
The process with Eldris takes three steps. Tell us your company name and what you sell. We generate your EU Responsible Person certificate. You upload the details to Amazon Seller Central.
The entire process takes under 60 minutes. Your certificate covers all 27 EU member states. The onboarding fee is £195 one-time, with monthly maintenance from £9.95 based on your active SKU count.
Most alternative providers charge £500 or more, often with annual retainers. Eldris charges a fixed fee with no hidden costs.
Amazon GPSR Safety Attestation and Bulk Upload
Amazon requires you to submit your EU Responsible Person details through Seller Central. For sellers with multiple SKUs, Amazon provides a bulk upload template for GPSR safety attestation data.
Eldris provides your compliance details in the exact format Amazon requires. You receive your EU Responsible Person name, address, and certificate number — ready to paste into Seller Central or the bulk upload spreadsheet.
What About Electronics and Cosmetics?
Electronics sellers on Amazon need GPSR compliance plus WEEE registration for each EU country where they sell. WEEE registration costs £995 per country with Eldris, including ongoing waste disposal management.
Cosmetics sellers need GPSR compliance plus a Cosmetic Product Safety Report (CPSR), Product Information File (PIF), and CPNP notification. Eldris provides this from £195 per product formula.
We handle all three services. If you need more than one, we bundle them — saving time and reducing your total compliance cost.
Get Compliant Now — Free Compliance Check
Tell Eldris what you sell and where. We will tell you exactly what you need. No charge, no commitment. Talk to Eldris →
Frequently Asked Questions
Do I need an EU Responsible Person to sell on Amazon Europe?
Yes. Every non-EU seller listing consumer products on Amazon Europe must appoint an EU Responsible Person under GPSR (EU 2019/1020). Without one, Amazon will suppress your listings.
How much does Amazon GPSR compliance cost?
With Eldris, GPSR compliance costs £195 one-time onboarding covering all 27 EU member states. Monthly fees start from £9.95 based on SKU count. Most providers charge £500 or more.
How long does it take to get Amazon GPSR compliant?
Under 60 minutes with Eldris. You provide your company details and product information. We generate your certificate the same day — typically within the hour.
Does Amazon GPSR apply to UK sellers?
Yes. Since Brexit, UK sellers are classified as non-EU third-country entities. You must appoint an EU Responsible Person to sell on any Amazon European marketplace.