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I Am Eldris.
Your EU Expansion Stack.

The single gateway for EU compliance, professional website translation, and a multilingual AI receptionist — operated as one for global brands entering Europe.

🇩🇪🇫🇷🇪🇸🇮🇹🇬🇧

Common questions

Trusted by 500+ global brands for Amazon EU Compliance

NEXON
Aero
Sentient
LUMINA
vertex
Eldris Ecosystem

One agent. Five front doors into Europe.

Compliance is one piece. The Eldris stack also runs your translated EU storefront and your multilingual phone line — so one expansion programme has one supplier.

What Amazon Requires and What It Costs

Amazon enforces EU compliance through its GPSR programme. Listings without proof of an EU Responsible Person are suppressed — typically within 48 hours. If you sell electronics, you also need WEEE registration. Cosmetics need a safety assessment. Packaged goods trigger packaging EPR.

Eldris handles every requirement at fixed, published prices:

Service Setup Ongoing Timeline
EU Responsible Person £195 per country From £19.95/month Under 60 minutes
Cosmetics (CPSR, PIF, CPNP) £195 per product £39.95 per variation 3–7 business days
WEEE Registration £995 per country £195/month per country Same-day submission
Battery Registration £795 per country £195/month per country Same-day submission
Packaging EPR / LUCID £195 per country £195/month per country Same-day submission

No retainers. No hourly billing. No hidden fees. Every price is on this page. See the full pricing breakdown →

How Eldris Works

Step one — describe your situation
Step 01

Talk to Eldris.

Open the agent and describe what you sell, where you sell it, and what you need — compliance, multilingual translation, voice coverage, or all three. You do not need to know the regulatory terminology. Eldris identifies exactly which registrations and services apply.

Step two — receive a quote and walkthrough
Step 02

Get your quote and a walkthrough.

Eldris generates a fixed-fee quote on the spot, explains exactly what each registration or service does, answers your questions in plain language, and walks you through the steps. The agent doesn't onboard you itself — it points you to the right specialist site to complete it.

Step three — onboard with the specialist site
Step 03

Onboard with the right specialist.

You're sent to the relevant Eldris property to finish onboarding: responsible.eldris.ai for EU Responsible Person, epr.eldris.ai for EPR & WEEE, cosmetics.eldris.ai for CPNP, website.eldris.ai for translation, or voice.eldris.ai for the multilingual receptionist. Certificates and registrations follow timelines published per service. See the full process breakdown →

The Intelligence Gateway

What is EU Compliance?

Selling physical products into the European Union requires strict adherence to Market Surveillance, Extended Producer Responsibility, and specific product safety frameworks. Failure to comply results in permanent marketplace suppression and customs rejection.

  • Customs & Border Protection

    Products lacking proper technical files, CE marking, or an assigned Economic Operator (EURP) will be blocked at EU ports of entry.

  • Marketplace Level Suppression

    Amazon Europe strictly enforces the GPSR (General Product Safety Regulation). You cannot list products without verified compliance data attached to your ASINs.

  • EPR Taxation

    Countries like Germany and France require pre-registration and tonnage fees for packaging, electronics, and batteries. Selling without UINs (Unique Identification Numbers) is illegal. For EPR registration across Germany, France, and all EU markets, see our EPR compliance service.

Eldris Operational Coverage Active
General Product Safety EU 2019/1020 & GPSR
Environmental Fees Packaging, WEEE, Batteries
Cosmetic Safety Regulation 1223/2009 & CPNP

All processes fully managed by Eldris.

Who is Eldris

Built by sellers, for sellers.

We're Amazon and e-commerce sellers with our own product lines — just like you. When we tried selling into the EU, the compliance hurdle was a wall: conflicting guidance, unclear regulations, no single provider that made it simple. So we built Eldris. One platform. Plain English. Handled properly.

Mark — Co-founder
Mark
Co-founder · United Kingdom

Twenty years in UK ecommerce and brand building — from high-street retail to Amazon FBA. When I tried to appoint an EU Responsible Person for our own products, the process was baffling. Conflicting legal advice, unclear costs, and nobody who'd just handle it end to end. That's why Eldris exists.

Amazon FBA Ecommerce Brand Building UK 🇬🇧
Kristoph — Co-founder
Kristoph
Co-founder · Estonia

Based in Tallinn — inside the EU. A decade of experience navigating EU product safety regulations, Responsible Person obligations, and marketplace compliance while running my own brands across European markets. When Mark and I met, the idea was obvious: turn our combined knowledge into something that actually works for sellers.

EU Regulations Product Safety Marketplace Compliance Estonia 🇪🇪
Why we built it

Handling EU compliance shouldn't take weeks or cost thousands. We've done it for our own products. We know exactly what's needed, what's not, and how to protect your brand permanently.

Case Study: Recovering 1,400 ASINs in 14 Days.

When a major electronics brand faced a total EU listing suppression due to new Market Surveillance Regulations, Eldris provided the structural fix.

1

Immediate Legal Representation

EURP and EPR registration completed and filed within 48 hours.

2

Amazon Policy Teams Engaged

Direct communication with Amazon's EU compliance teams to fast-track reinstatement.

3

Dossier Compilation

Automated technical file generation ensuring persistent CE compatibility.

TechX
Global Electronics Brand

Revenue Segment: $50M+

"Eldris didn't just give us advice; they gave us a legal entity and integrated directly with our Amazon dashboard. They are our permanent structural defense in Europe."
Operations Director
Sarah Jenkins
VP of Operations, EMEA
The cost of non-compliance

What Happens Without EU Compliance

Amazon suppresses non-compliant listings within 48 hours of detection. EU customs authorities seize shipments without proper documentation at border checkpoints. Market surveillance authorities issue fines up to €100,000 per country for WEEE non-compliance alone.

The cost of non-compliance always exceeds the cost of compliance. A single suppressed listing during peak season can cost more than a full year of EU Responsible Person fees. A single seized shipment means lost inventory with no recovery.

If Amazon has already contacted you about GPSR compliance, the clock is running. Talk to Eldris now — free compliance check, no commitment →

EU Compliance for Amazon Sellers — By Product Type

Your obligations depend on what you sell. This matrix shows exactly which registrations apply to each product category:

Product Type EU Resp. Person WEEE Battery Packaging EPR Cosmetics
General consumer goods RequiredRequired
Electronics & electrical RequiredRequiredIf batteryRequired
Cosmetics & skincare RequiredRequiredRequired
Toys RequiredIf batteryIf batteryRequired
Clothing & accessories RequiredRequired
Home & kitchen (powered) RequiredRequiredIf batteryRequired

Not sure which category applies to your products? Describe what you sell — Eldris will tell you in 30 seconds →

Why Sellers Choose Eldris

Speed pillar

Speed.

EU Responsible Person certificate in under 60 minutes. Not days. Not weeks. Under an hour from first conversation to certificate in hand.

Pricing tiers pillar

Price.

£195 one-time for EU Responsible Person. Most providers charge £500 or more with annual retainers. Eldris publishes every price — no surprises.

Coverage pillar

Coverage.

All 27 EU member states from a single appointment. WEEE and packaging in every country where you sell. Cosmetics compliance including qualified safety assessor review.

Language pillar

Language.

Eldris speaks English, German, French, Spanish, Italian, and Mandarin. You do not need to navigate EU compliance in a language that is not your own.

Action pillar

Action, not advice.

Eldris generates your certificates, submits your registrations, and manages your ongoing compliance. We do the work — not tell you what work to do.

EU Registered Entity

Estonia Reg: 3162734

24h Turnaround

Fast-track onboarding

Audit Defense

Full liability coverage

Amazon Verified

Instant un-gating

Frequently Asked Questions

Clear answers for complex EU directives.

Yes. Amazon requires all non-EU sellers to appoint an EU Responsible Person under its GPSR compliance programme. Listings without proof of appointment are suppressed within 48 hours.

Enter the European Union.
Structurally Secure.

EPR, EU Responsible Person, and CPNP clearance managed by a tier-1 intelligence gateway.

A Amazon Verified
S Shopify Partner